Today’s post has nothing to do with social media! Instead, I’d like to post a few pictures that from my

Several days ago the New York Times reported on a very interesting study that looked at how and why people

One of the issues that came up in my dissertation was that, for marketers, Facebook’s usefulness is limited by the

Just so you know, my Twitter account is @sonicrampage

I am very proud to present to you my MBA dissertation for the University of Edinburgh Business School, Suitably Social:

Note: This is the full transcript of an interview conducted by email with Brett Keintz, Director of Social at Groupon.

It is essential to remember that social media is interactive. This may seem obvious, but too often the implications of

So, the good news is that I finished and submitted the dissertation last Thursday. What a relief! I will have